An Ecosystem Leader
in Workplace Mental Health

We are the region's first and largest wellness broker with a full-stack program management platform. 

We envision a future where no one is deprived of self-knowledge, left alone or untreated due to cost.

61769.jpg

Our Journey

2019

Developed 1st early warning system

2020

Formed our broker division

2021

Launched 1st enterprise version

2022

To win best enterprise solution

Crowd of People with masks

"Providers are just selling point solutions to HR teams but none really cared about making existing ones work"

We saw a gap in workplace mental health programs - employees just aren't using them. Yet, new and conventional providers keep introducing more programs. There is a huge waste out there.

So we reinvented how organizations implement workplace mental health, design it to their advantage and improve their people's wellbeing.

Today, Bonfire is a higher-order solution that is solving our customers' challenges with managing complex mental health programs.

We continue to put our customers first in everything we do and continue to chart the future of mental health globally.

Keith Wang

Co-founder and CEO

Portrait of Smiling Woman

Bonfire in Numbers 

150+

MNCs

Engaged

60+

Countries Availability

48+

Languages Supported

70%

Engineering Staff Ratio

Our 7 Leadership Principles

trust (2).png

Customer Obsession

We put our customers in the centre then work backwards. We truly care about their success

kindness.png

Empathy

Our character is based on how well we treat everyone with kindness, respect and understanding

high-performance.png

Frugality

There are no extra brownie points for excess and waste. Constraint breeds creativity and resourcefulness

trust (1).png

Empowerment

In times of ambiguity, we trust our people to always do the right thing for our team, customers and society

education.png

Humility

We do not know everything or are better than others. We are proud of our work but never arrogant

consistency.png

Excellence

Once we commit to our promises, we do not compromise on quality even if it means higher overheads

creativity.png

Innovation

We embrace continuous improvement in the little things we do and think 10X, not 10%